The MSG Approach

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Medical Sports Group's approach links operations, security and emergency services into an integrated end-to-end system.  We call it P2R2: planning,  prevention, response and recovery.  Such an integrated approach creates  new competencies and capabilities at facilities while expanding and strengthening existing resources and operations. it establishes an integrated effort that we are refer to as the "sweet spot."

Medical Sports Group believes that the best approach is the team approach that focuses first on the big picture and then works down to detail. Vital to this team approach is true understanding of roles, responsibilities of the three major disciplines: 

• Venue Operations
• Security
• Emergency Response

These three disciplines and a clear vision of how they interface with the community they serve.

Medical Sports Group acts as both the facility team member and partner, providing guidance, insights and solutions for the optimal operation.

The principals of Medical Sports Group are board-certified emergency physicians, and executives that are recognized authorities in their profession. Our team members have extensive experience working as partners with security, professionals, promoters, venue owners/managers, and insurance specialists.

 Begin with the end in mind.  effective planning requires identification of a broad array of stakeholders and capabilities to address issues ranging from isolated incidents to large-scale catastrophes.  Everyone has a role in successfully preventing, responding to and managing the consequences of incidents.  incidents  can expand and so should response to and managing  the objectives and response standards need to be established.  Some incidents requires local, regional and national resources for appropriate incident mitigation.  Prior planning allows close integration of communications, operations and response-both on and off-site.  

An ounce of prevention is worth a pound of cure.  Medical Sports Group goes beyond traditional risk management to embrace injury control, a process that helps identify potential hazards, causal chains and effective countermeasures.  tools include the Haddon's Matrix, Option Analysis, environmental and time-motion reviews and data analysis.  This ongoing process quickly helps the bottom line: decreasing potential for litigation, avoiding the cost of responding to unnecessary incidents and improving the patron experience.

In critical situations, time is tissue. the chain of survival begins with notification- a fan,  an usher, a concessionaire or employee. How the chain builds and how the response is deployed requires strong medical planning, trained staff and the right resources.  Medical Sports Group utilizes a proven template for evaluating and building  effective emergency responses from notification to successful mitigation.

It's not over till it's over. Beyond responding to an incident, you have to contain and manage the consequences of an incident.  While many incidents can simply be contained within an on-site response, incidents such as contamination, multiple causalities and mass evacuation may require off-site resources and mutual aid.  Facility plans must interface with local, state and even national recourse plans to respond to these situations.

In addition, knowing how to maintain balance between security and emergency response need is essential.  Prior planning, training and development of mutual aid agreements assure plans that work smoothly.

The goal is not just to respond to incidents, but to recover the facility and keep operations intact.  Furthermore, it is important to interface with the community.  the facility may be required to play an important, but different role in a community wide response (i.e. shelter, morgue, hospital)  preparedness and capacity to respond are the result of hard work-not luck.  We make ity uncomplicated by making the language of medicine and disaster response simple to understand and easy to use.  our goal is to make oversee and understand these process so that preparedness and response is integrated into daily facility operations and training.

Each and every staff member, from the front line to the executive offices, is a part of our solution.